Fundraising leads
So who is Dataphoria?
Dataphoria is NOT an above the line marketing agency. We specialise in delivering fundraising leads who have expressed genuine interest in your charity or cause to convert into donors.
We already assist a large number of NFP organisations across Australia, New Zealand, and beyond, so you can leverage our expertise for your next fundraising campaign.
How does it work?
Dataphoria’s unparalleled lead generation network allows us to cost-effectively reach a large audience to ask them to opt in to hearing from your charity. For example:
We need your help to achieve X by the end of the year. Would you consider donating to Charity Y to support our goal?
Details of consumers who respond positively to the question are provided to your fundraising team for conversion.
What about creatives?
There is NO requirement for you to build the lead generation mechanism, related incentives or websites. All we need is an image or logo, and we will design the creative with you. Best of all, campaign turnaround can be as short as a few business days.
Is it for me?
Not all campaigns are eligible for this type of lead generation, but if you have a wide target market and a high performing fundraising team, this option can generate warm leads quickly, with low-risk tests available.
If you would prefer very high engagement leads, or direct online donor sign ups, you may prefer Dataphoria Digital – for programmatic display advertising.
Contact us today to find out if this fundraising lead generation channel is a good fit for your fundraising goals.