NAVIGATION

What our clients say

Brendan Griffiths – Market Insights Analyst, Red Energy

A strong relationship has been formed between key personnel from Dataphoria and the Red Energy team. Through building a thorough understanding of the Red Energy business, solutions have been developed to answer critical business requirements over 8 years.

A range of services have been provided, including:

  • Profiling customers that are churning to competitors to understand the relationship between various geodemographic segmentation variables and those individuals leaving to specific competitors
  • Providing a range of opt-in lead generation solutions
  • Building a solution to enable continual sales and marketing communications to individuals that are not currently customers of Red Energy, which also excludes consumers that have recently been marketed to, in line with related energy legislation, Privacy laws and other related Acts
  • Establishment of actionable ways to market to consumers based on key life-stage triggers and projected energy consumption
  • Provision of prospecting data, including key decision makers, for key business marketing segments

Rochelle Nolan – National Strategic Individual Giving Manager – Breast Cancer Trials and Previously Lifeline Australia

Over the years and organisations I’ve worked with Dataphoria, I have found their service, integrity, attention to detail and level of care for our campaigns to be superb.

Their expertise is reliable, and their collaborative approach to working with other suppliers means the charity’s best interest is at heart.

Their data-driven approach delivers results that are constantly optimised for best performance. I completely trust their judgement, advice, and strategic perspective, and am grateful for the work they’ve done to help several organisations I’ve been lucky enough to work for.

Rachael Lance, former National Manager Individual Giving, Make-A-Wish Australia

I worked closely with Dataphoria for several years in my time at Make-A-Wish, as our preferred data and lead source supplier. Dataphoria took an active interest in our work and were very proactive in suggesting enhancements to our offering, along with new opportunities and ideas. For us as a charity, they were really conscious of delivering value and ROI, so would take learnings from the commercial world that we could test in the NFP sector with reduced risk. They really live up to their “data” name, with a strong focus on analytics and data-driven insights.

The team at Dataphoria are a tight-knit family-like crew who really care about their work and their clients, they very much approached our relationship as a partnership rather than a one-directional supplier. Their account management and responsiveness are second-to-none and they seek regular feedback, always aiming to improve their fantastic service. I would highly recommend Dataphoria and hope to work with them again in my future roles and organisations.

Denise Rooney, Project Manager / Business Transformation Lead – CSR

Dataphoria came highly recommended by data professionals on the CSR team and leveraged a data team to provide all of the cleanse, deduplication, enhancement, migration and consolidation services.

Dataphoria took on the stakeholder and project management requirements.

With the help of Dataphoria, CSR were able to go from using six discrete CRM systems to a single consolidated system.

Stephen Landstra, A/NZ Database Marketing Leader – IBM

I worked with Dataphoria for a period of 18 months while at IBM. During this time I found them to be very responsive to campaign activity, and general data projects that were being run.

The team was great at delivering to the brief and then going beyond that and suggesting ways we could further enhance our projects.

During this time I also found communication and timeliness to be perfect.

I’d have no hesitation in recommending them to help out on your next data project.

Kylie Allison, Acquisition Marketing Specialist – Australian Institute of Company Directors

It is refreshing to work with a professional organisation that demonstrates equal passion and commitment to helping solve your business challenges.

I have been working with Dataphoria for 3 years and rely on our consultant for his ability to simplify complex issues and provide honest opinions of options for market delivery.

Working with Dataphoria reduces my risk as I know that the solutions and data provided are of high integrity. I work with Dataphoria not only for supply of external lists but also to consult on the most effective means of reaching our sophisticated and diverse audience.

David Barlow, Regional Sales Director – Flat Planet

Dataphoria provides the best level of service available in the market. If you engage directly with data suppliers it often takes weeks for a response, if you get a response, whereas Dataphoria provides a count and quote within 24-48 hours – at no additional cost.  The team returns phone calls in a timely manner and does what they say they will do – how refreshing!

Dataphoria add real value with strategies around data discovery that only comes from 10 years deep domain experience and being across thousands of unique client briefs.

I’m delighted to recommend Dataphoria to my clients that have data requirements, because they have access to the deepest and broadest data sources available in the Australian market and beyond.

Dataphoria bring fresh ideas to the table even for the most challenging and targeted campaigns.

I get an independent view of the data landscape rather than using a provider directly that pushes their own and often limited view of the market place.

We find the quality of the data sources to be of the highest quality available in the market which is central to success of any lead generation program.

Zoe Staples, Marketing Manager – Markinson Business Software Solutions

I’ve recently been introduced to Dataphoria as the font of knowledge for B2B marketing data.

I find their understanding of information and associated trends in the B2B space invaluable.

This combination of great knowledge and a pro-active approach have made Dataphoria a pleasure to deal with.

Jay Harraway, General Manager – Clearwater Filter Systems

As a business that was going through a period of significant change, Dataphoria has been a valuable resource in relation to sales and marketing strategies.

As well as supplying us with commercial and residential data, they also did a complete analysis of our residential database, which enabled us to be confident in the decisions we were making around how to grow this valuable market.

Having Dataphoria involved in Clearwater has been much more than a typical supplier / customer relationship, however. What I value even more than the paid services they provide is the fact that they are always thinking about our business and offering us new opportunities and ideas.

Often these are not ideas that will benefit them in any way; they are just passionate about business.  Our account manager has an innovative mind and professional approach.

It is a real advantage to be able to work with service providers that one likes and trusts and Dataphoria really sets the standard in that respect.

Laura Jenkins, Marketing Manager – SAI Global

I worked with Alex of Dataphoria for over 5 years in my role as a Marketing Manager at SAI Global. In this time Dataphoria assisted me with innovative strategies for prospect targeting to support the marketing plans (including sourcing of countless mailing lists for targeted, industry-specific campaigns), along with many data enhancement initiatives which were fundamental to the successful achievement of our quarterly data integrity targets.

Dataphoria always provided exemplary service and was a trusted advisor I could rely upon at any time. I would happily recommend Dataphoria to anyone looking for support with data strategies to achieve results.

Melissa Babovic, Marketing Strategist – QEnergy Limited

We found Dataphoria to be extremely accommodating to all of our needs.

At the time of initially speaking with the team, we were in the research phase of searching out alternative data suppliers and data sets that would best suit our needs and maximise our ROI. Dataphoria were extremely thorough and proactive in their approach, it was not a matter of simply buying another list.

The team were able to win our trust through the ability to respond to all of our queries large or small and subsequently fostered a strong working relationship.

I have no hesitation in recommending Dataphoria to anyone looking to invest in a quality data management system.

Carrie Hallman, Customer Insights Analyst – SAI Global

I first had the pleasure of working with Dataphoria over a year ago in my role as Customer Insights Analyst at SAI Global. Being responsibile for data quality and lead generation activities across our Marketo and Salesforce.com platforms, I often required a number of external lists for regular append and outbound campaign purposes.

Dataphoria was a saving grace when it came to sourcing data lists and sharing their expertise, they took the hassle out of finding reliable and cost-effective solutions so that we could focus on improving the accuracy and completeness of our most valuable asset, our data.

Dataphoria notification statement

Dataphoria notification statement:Where data is received through this website, it will be used in relation to the purpose for which it was provided only, which may relate to:

Data is only disclosed by Dataphoria to third parties where they have a valid reason for receiving the data

Based on some of the activities carried out by Dataphoria and our client, Dataphoria may from time-to-time disclose personal data to a party that is overseas, where it is reasonably required for the related purpose.

The countries in which these recipients are located may include New Zealand, America, The United Kingdom, Singapore, Hong Kong, Japan, China, Dubai and other countries, where this is required. Dataphoria take reasonable steps to ensure the related overseas entities do not breach the APPs.

Dataphoria have taken reasonable steps to implement practices, procedures and systems relating to our functions and activities that will help to ensure that Dataphoria, our suppliers and our clients comply with all Privacy and related Acts and that we will be able to deal with enquiries or complaints in relation to our compliance.

Dataphoria take reasonable steps to protect the personal data we collect from misuse, interference and loss and to protect it from unauthorised access, modification or disclosure.

When Dataphoria no longer require data we take reasonable steps to ensure that we destroy or de-identify the data.

Data is held securely by Dataphoria for the purposes it was provided by the related third parties until such time that it is no longer reasonably required. As individuals contact Dataphoria to request suppression from our databases and those of our related suppliers, this time period may be quite long. This allows for suppressions to occur when a related request is made. It also enables us to help our clients to restrict the frequency with which they contact individuals regarding their services.

Data held may include, from time-to-time, both personal and sensitive information, where the data is reasonably required to carry out our activities and where the data has been provided to us in such a way that the provider has warranted that they have not breached the Privacy Act 1998 (Cth) or the APPs in collecting or passing on the information.

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